Quick Read that Could Transform the Success of Your Sales Organization

My friend and colleague, Dave Kurlan, wrote an article earlier this year that debunks the myths about what elite sales professionals really do differently that make them so successful.

I am sharing it because no one else I know can so clearly and eloquently shed light on what really matters to sales success. Dave is the father behind the science of sales performance. I refer to his work every day in my own business and have used these concepts to transform sales organizations.

This is not a listicle. It's a tome, so be sure to bookmark this article because you are going to want to save it until you can sit down and really read it.

You can find the article here.

Don't try to skim thorough it. Take your time and read all of it, even the comments. It will take you about 45 minutes, about the time takes to stream your favorite show on Netflix. But, unlike what happens after the Netfilx escape, you will be changed for the better. And more than that, hopefully, you will be empowered to make some changes that will create breakthrough performance for your company in 2016.

The average cost of a bad sales hire is about 3X the expected compensation of the salesperson. Believe me when I tell you, you will make more money (a lot more) and have more fun when you take the time to perfect sales recruitment. You can find out more about the science behind that here. You can even test it for yourself here.

I'd love to hear your comments below and I hope you will share this with others who might benefit.

If you'd like to schedule a time to talk with me about your business, click here. Or feel free to email me at [email protected].